Tampa Home Owners Save on Average 65% in Real Estate Commissions when using our Flat fee MLS Listing Service

If 2,900 Realtor calls or buyers requests for showings went unanswered over a period of 12 months would that hurt your chances of selling your Tampa home?

At ADDvantage, we have answered 2,900 calls live over the past year for our Florida flat fee MLS clients. 1,000 of these calls have come after-hours. Every single call was handled professionally, recorded in our seller’s account, an email sent to our seller, a link sent to the interested party to your Tampa MLS listing at ADDvantage and a detailed description of the call was included in that email.

If the caller was a Realtor, we get their Florida real estate license number confirming they are truly Realtors and send them permission by email to deal directly with you. We include your phone numbers just in case they miss place them. If a seller chooses ADDvantage Plus, our contract-to-close plan, we do not send permission to Realtors to deal with the seller because we represent sellers in this hybrid-full-service flat fee plan.

This 8:00am-8:00pm 7 days a week phone concierge service at ADDvantage is guaranteed in our ADDvantage flat fee MLS Listing Agreement. It is a part of our service commitment to all our flat fee MLS sellers. This is also one of the reasons why we charge a bit more for a listing in the MLS with ADDvantage.

Paying attention to the phone ethic is a critical detail to being successful selling by owner MLS in Florida. The flat fee MLS broker is the gatekeeper of sales leads for the by owner MLS seller. I know that most flat fee websites say all leads and calls comes right to you so having great phone support is unnecessary. Well, they are misleading the public because they can’t and won’t commit to any posted or guaranteed hours of phone support. Truth…flat fee MLS seller’s phone numbers are published in the MLS under Realtor remarks. But, the listing broker of record (ADDvantage or whoever is listing the property in the MLS) phone number is also listed in the MLS. Since 1913, Realtors, by a code of ethics, have always called this listing broker to get showing instructions and negotiate all offers. Realtors, by this same code, cannot deal directly with the seller without the expressed permission from the listing broker. This is why the listing broker receives so many calls from Realtors. It is also the reason why ADDvantage gives Realtors our expressed permission in an email that they can deal directly with our seller clients.

In Realtor.com, the biggest real estate website in the word, the sellers contact information is not permitted. All these buyer leads go to the listing broker. Make sure the listing agreement that you sign with a flat fee broker clearly states that all buyer leads belong to the seller, not the broker.

When you list flat rate MLS through ADDvantage, all buyer leads are yours to work so you can sell ‘by owner’ and not pay any commission. If a Realtor sells your home, you pay just that Realtor a commission which you establish during the sign up process. Typically, flat fee MLS sellers offer between 2-3%.

Some by owner MLS sellers offer more commissions to Realtors (buyer agents) to garner more attention. We offer a flat fee listing program called Street Smart ADDvantage that sends 12,000 emails to all Tampa Bay Realtors twice a month informing them of your higher than average commission. The Street Smart ADDvantage eblast is Florida best-read Realtor-to-Realtor email.

Our basic flat fee MLS listing program is $349 for a 9 month listing in any Florida MLS. Street Smart ADDvantage at $599 and ADDvantage Plus cost $799 and $500 at close. ADDvantage Plus, our contract-to-close plan, includes Street Smart Eblast marketing as long as you offer a 4% buyer’s agent commission.

Call us anytime, 1-877-232-9695

There are 5 reasons to list your Florida property using our ADDvantage Plus program.

First, this flat fee MLS listing looks and acts just like a full-service listing but the cost is $799 upfront and $500 at close. It saves sellers about 50% off a traditional listing. We take all calls, schedule all showings and negotiate all offers with you. More deals get done because when I negotiate with ‘fellow’ Realtors, the emotions stay on the sidelines and I go right after what my seller client wants. I use my 25 years of experience as a Florida real estate broker to get the most out of every offer.

Second, I believe with our 8:00am-8:00pm 7 day a week live phone support, we do a better job of answering the phone and scheduling appointments. This adds a professional touch and Realtors prefer working through another broker rather than dealing directly with a seller.

Third, our Street Smart ADDvantage Realtor eblasting program is included in the ADDvantage Plus plan. The seller must offer at least a 4% buyer’s agent commission to opt into Street Smart ADDvantage eblast. The eblast is sent to every Realtor within 35 miles of a Street Smart listing in Miami, Tampa, and Orlando or wherever you list your property. It is sent twice a month and is recognized as Florida’s most well-read Realtor-to-Realtor email.

Forth, I believe sellers benefit greatly when I do the negotiations. Not only should I get you a higher price for your home but better terms, as well. Contracts can be tricky and Realtors can be aggressive with self-represented sellers.

Fifth, all buyer leads from Realtor.com, Homes.com and other FSBO websites remain the sellers. Even though I handle all offers, sellers retain the right to sell themselves ‘by-owner’ and pay no commission.

As a note about physically being in Tampa Bay. All offers are handled by fax or email. My physical location does not interfere with the representation process. Even if there are ‘inspection related’ issues, one of my strengths happens to be my knowledge of construction and the ‘trades.’

Call us anytime, 1-877-232-9695 or visit our flat fee MLS Florida website.