Tampa Home Owners Save on Average 65% in Real Estate Commissions when using our Flat fee MLS Listing Service

When an offer comes in, you hope that the buyer’s agent is not wearing “CMA Cape” because this can often make your deal go the way of Kryptonite to Superman!

 I am Keith Gordon, a Tampa Bay Realtor and broker for the best known flat fee MLS listing service in Tampa, Florida, ADDvantage Real Estate. We are known as throughout Florida as GetMoreOffers.com.

I speak with  about many Realtors each day from Tampa, St. Pete and Clearwater about our ever changing real estate industry. Some Realtors get it and some haven’t a clue. I pretty much can tell which Realtors are “professional messengers” and the ones that are flying around Tampa pretending to be Realtor Super Heroes.
 

No truer words were ever spoken when I say, we (Realtors) are “professional messengers” not Realtor Superheroes.

When an offer comes in, you hope that the buyer’s agent is not wearing “CMA Cape” because this can often make your deal go the way of Kryptonite to Superman!

You want that buyer’s agent that has a keen eye on holding the “door of value” wide-open and let the buyer participate in the offer process. If your buyer’s agent starts justifying their low-ball offer based on their CMA (comparable market analysis) of every short-sale and bank property that has sold within 10 miles of the subject property without consideration of the facts that are not readily available such as NOT a short-sale, not a torn apart bank-owned, the subject home has a better kitchen with appliances, upgraded bathrooms and a newer roof and the buyer can close the deal in less 45 days, not 110 days like most short sales. 

You want a Realtor that shows homes and gives buyers the confidence to make an offer at market prices. A buyer’s agent that illustrates the reasons why it is OK to offer a reasonable amount. Since when does is a CMA (comparable market analysis) become the only supporting document to justify value and offer.

In an up-market, buyers paid crazy prices above listed prices competing for properties. Now that prices in Tampa Bay are at bargain prices, agents feel they need to justify their offers by becoming a CMA price hero.

Truth be know, all deals must get through an appraisal to close. It is the appraisal that ultimately determines whether or not the sales price needs to be re-negotiated. If the home doesn’t appraise out due to factors such as short-sales and bank-owed sales then it is up to the buyer and the seller to work out a compromise (with the help of the Realtors) and the buyer must ultimately determine how much one is willing to pay over an appraisal. 

I like being a professional messenger, not a pretend Realtor CMA Superman. I feel my job is to provide guidance, not become a bear-market scrooge.

Call any time for advice on selling your home. Whether you find yourself in a short-sale situation or just want to save money selling your Tampa home using our flat fee MLS listing plans.

ADDvantage offers flat fee MLS listings throughout Florida including Clearwater, Tampa, Oldsmar, St.Pete, Ozona, Davis Island, Treasure Island, Palm Harbor, Safety Harbor, Indian Rocks, Maderia Beach, Clearwater Beach, Pass-a-Grill and and just about every city in Florida.

We are known for our 8:00am-8:00pm 7 day a week customer and Realtor support expansive Internet marketing, best flat fee MLS listing software of any real estate company which is 100% electronic and a easy-to-use seller’s control panel that allows by owners to control every aspect of their MLS listing.

GetMoreOffers is a detailed oriented discount real estate. Our systems make selling real estate simple and efficient. Once a client, you will see who’s “hit” your listing, view Realtor feedback after each showing, see your buyer and Realtor leads, print property brochures, make listing changes 24/7 and more.

Read our flat fee MLS reviews.
1-727-942-2929 or 1-877-232-9695

Your MLS listing will be in the Mid Florida Regional MLS which covers from Orlando to Tampa and down to Venice.

ADDvantage is a Florida flat fee MLS and full-service real estate company. We have a good pulse on the Florida market. The phone is once again very active with Realtors setting appointments for buyers in Orlando, Tampa, Miami and other Florida cities are busy as well.

There has been a flurry of deals that got done this past week. 5 for ADDvantage Plus, our contract-to-close flat fee MLS plan, and 3 from our basic flat fee MLS plan, MLS ADDvantage.

There are 5 reasons to list your Florida property using our ADDvantage Plus program.

First, this flat fee MLS listing looks and acts just like a full-service listing but the cost is $799 upfront and $500 at close. It saves sellers about 50% off a traditional listing. We take all calls, schedule all showings and negotiate all offers with you. More deals get done because when I negotiate with ‘fellow’ Realtors, the emotions stay on the sidelines and I go right after what my seller client wants. I use my 25 years of experience as a Florida real estate broker to get the most out of every offer.

Second, I believe with our 8:00am-8:00pm 7 day a week live phone support, we do a better job of answering the phone and scheduling appointments. This adds a professional touch and Realtors prefer working through another broker rather than dealing directly with a seller.

Third, our Street Smart ADDvantage Realtor eblasting program is included in the ADDvantage Plus plan. The seller must offer at least a 4% buyer’s agent commission to opt into Street Smart ADDvantage eblast. The eblast is sent to every Realtor within 35 miles of a Street Smart listing in Miami, Tampa, and Orlando or wherever you list your property. It is sent twice a month and is recognized as Florida’s most well-read Realtor-to-Realtor email.

Forth, I believe sellers benefit greatly when I do the negotiations. Not only should I get you a higher price for your home but better terms, as well. Contracts can be tricky and Realtors can be aggressive with self-represented sellers.

Fifth, all buyer leads from Realtor.com, Homes.com and other FSBO websites remain the sellers. Even though I handle all offers, sellers retain the right to sell themselves ‘by-owner’ and pay no commission.

As a note about physically being in Tampa Bay. All offers are handled by fax or email. My physical location does not interfere with the representation process. Even if there are ‘inspection related’ issues, one of my strengths happens to be my knowledge of construction and the ‘trades.’

Call us anytime, 1-877-232-9695 or visit our flat fee MLS Florida website.

 

 

Flat fee MLS is defined as receiving a bundle of specific real estate services for an advance payment. These services are further defined by the language contained in the listing agreement. This listing agreement will bind the seller and the listing broker to do certain things during the listing period and possibly afterwards.

 

The listing agreement is the single most important document to review and understand before listing your home with any broker. There are several reasons why flat fee MLS services in Tampa do not present their listing agreements to sellers before they request payment for such services.

 

Many flat fee MLS websites on the Internet are not licensed real estate brokers in Florida. Therefore, they have no listing agreement to offer.

 

Tampa sellers have a choice between listing with a local Tampa Flat Fee MLS broker or with a national flat fee MLS “website.” If the seller chooses the national flat fee MLS “website” to list their property, that “websites” sole function is to take your payment and refer you to a Florida broker. The number one reason why sellers choose a national flat fee “website” over a company such as ADDvantage is because they have not researched the differences between the flat fee services.

 

If you list with a national “website”, you are stuck with the “unknown” listing broker’s operation (hours that they answer the phone, professionalism, marketing) and his/her listing agreement that will soon be presented to you by the “unknown” Tampa flat fee broker.”

 

To avoid this situation, simply make sure you review the listing agreement before paying. A simple way to differentiate between a “national referrer” broker and a local broker would be to call them and ask. As well, if you do not see a listing agreement clearly published on their website then you can assume they don’t want you to see it.

 

Another indication of a “national website” is their reference to terminology such as “we are the largest national flat fee MLS website in America.” The word “referral website” would mean the same thing.

 

“The 4 greatest concerns when scrutinizing a flat fee MLS listing agreement are…Buyer Leads, Cancellation fee, the right to cancel at will and hours they answer their phone

 

One concern a seller would have with a flat fee service would be the right to cancel their listing and re-list with another broker. Some flat fee companies have cancellation fees written into their listing agreement or have language that traps the seller into listing with their “predetermined” full-service broker that is (of course) affiliated with the flat fee broker enabling a referral kickback commission. A convoluted scheme but it happens everyday. The language below would prevent this from happening…

 

“Seller can cancel their MLS anytime by providing broker with written request. Broker will “unconditionally” withdraw listing from MLS within 24 hours. There is no cancellation fee.”

 

The term “unconditional” is the language that gives the seller the right to cancel and re-list with another broker at any time.

 

Many full-service and flat fee companies have language in their listing agreement that references the word “conditional withdrawal.”

 

If the words “conditional withdrawal” are found anywhere in your listing agreement then presume your broker is trapping you to pay a fee. If these words are anywhere in your listing agreement, the listing broker will not remove the listing from the MLS as “unconditional” but rather “suspend it” until the remainder of the listing period expires. During this “suspended period”, no other broker can take your listing.

 

A closing fee is not as common as a “cancellation fee” but all the same it would be quite a surprise at closing if your HUD settlement statement had a 1% commission going to the flat fee broker.

 

Buyer leads from Realtor.com are another reason to have an articulate listing agreement.

The flat fee MLS listing agreement must clearly state if the seller receives all buyer leads from Realtor.com and other Internet sources.

 

Some flat fee services in Tampa actually say in their listing agreement (and proudly display it) that they TAKE all buyer leads. Other flat fee companies just don’t specify who gets these leads.

 

ADDvantage flat fee MLS (a Florida flat fee MLS broker) fielded just under 3,000 leads during the past 12 months from Realtors and buyers requesting showing instructions. 1000 of these calls were answered after-hours…that is the reason why Tampa flat fee MLS sellers need to know what hours their flat fee broker answers the phone.

Read more about listing flat fee in the MLS