Jun
13
2009
2

Why our reputation we have built over the past 5 years helps you get more Realtors® showings

The past 5 years, 12 hours a day, 7 days a week our company has answered our phone “live” servicing Tampa Realtors ®that have called ADDvantage® seeking showing instructions on our flat fee MLS listed properties. 

Our business approach has earned ADDvantage® of Florida a reputation with Realtors® that is impeccable. When they see our name in the MLS as the listing agent they remember us as the company that is always available. 

Our reputation adds value to all those Tampa by owners that choose to list flat fee with us. The reputation of the flat fee MLS service dictates how many Realtor® showings you will receive. 

Most flat fee MLS listing services in Florida answer their phone haphazardly and as a result have a bad reputation with full-service buyer’s agents. If they see a listing from a company that has dis-serviced them, they will most likely pass over it. 

Truth is full-service Realtors® don’t love discount MLS brokers because they see us as competition for listing. We don’t charge a listing commission which saves the by owner seller at least 50%. If Realtors® don’t love us, than we better do a good job making friends by servicing them. We have done that from 8:00am-8:00pm 7 days a week for 5 years in a row. We also blend in as a full-service real estate company as well because we do more than just “traditional” self-represented flat fee MLS listings at ADDvantage®. 

About 50% of our listing at ADDvantage® are hybrid-flat-fee-MLS listings where we represent the seller. We offer 2 such plans, one called ADDvantage Plus™ and the other ADDvantage Success™. The only difference between these 2 plans is with “Plus” the seller keeps all unrepresented buyer leads in an effort to sell the home themselves and pay no commission and with “Success” our local agents work all unrepresented buyers in an attempt to sell the home. With either plan, the seller only pays one buyer’s agent commission. With “Sucess”, the only question is who will be representing the buyer, our agent or an outside agent. 

Another consideration is ADDvantage Plus™ and ADDvantage Success™ listing are imputed into the MLS as “Exclusive Right of Sale Listings” which are the same as any full-service listing. Not Exclusive Agency” which is the listing type of our basic flat fee MLS plan MLS ADDvantage® which costs $349 and all other flat fee or limited service listings. 

“Plus” and “Success” listing improve our overall image in the real estate community because these listing mimic full-service listings in that we take all calls, schedule all showings and negotiate all offers right through closing. This saves 50% in commissions or teh seller possibly pays none with “Plus.” 

List your Tampa home with the company that has earned the trust of Tampa Bay Realtors, ADDvantage®.

727-942-2929

Feb
11
2009
0

Is March the best time to list my Tampa home flat fee MLS?

I am Keith Gordon, broker for Tampa flat fee MLS listing service ADDvantage®. This time of year the most popular question asked by sellers is when is the best time to list in the MLS? You want your MLS listing to be seen as “fresh” to the Realtors® but you don’t want to miss showing opportunities. The best answer to this question is “sellers have no control over when your buyer is going make you that offer that creates a deal.”

Like fishing, if you have no bait in the water you have no chance of catching your dinner. At ADDvantage®, we believe the best time to market your Tampa is everyday. Buyers will find their way through our endless array of Internet Marketing in google, craigslist, Vast, Homes.com, Realtor.com, MSN, AOL, Trulia and hundreds more sites.

Once the buyer prospect finds your home, we guarantee we will not miss an email request for a showing or a phone call. ADDvantage® is the only Florida discount MLS broker that answers their phone 12 hours a day 7 days a week. For that matter, no real estate company offers our level of phone support.

We have answered over 3,107 calls live over the past 12 months for our flat fee MLS Florida clients and 1,047 of those calls were answered after-hours. If the call can be converted into a showing, ADDvantage® will do it. We sell more Tampa homes as a result.

Unlike other industries where sales people are held accountable by their managers, Realtors® have no managers. They are 100% independent contractors. If they don’t answer their phone, the seller client misses a showing and they’ll never know it. This will never happen at ADDvantage®.

We have been through challenging markets since 2006. 2009 is no different. We are selling 26% of our Tampa flat fee MLS listed homes with an average “days on market” of 117 days.

This result would not be possible without our 8:00am-8:00pm 7 day a week live support.

List flat fee with the most reliable discount MLS broker in Florida…ADDvantage®.

1-877-232-9695 or 727-942-2929.

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